Digital Marketing Skills.
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5 things you must have if you want succeed in digital Marketing.
1 - Branding.
2 - Website.
3 - Social Media profile.
These 5 things stated above can be the key for your digital Marketing success.
1 - BRANDING.
As every business, Branding is one of the first process to put your business in place. Brand name would allow your business to have some reputation that would help you sell products across all over the world, since people's would like your business especially if you provide good quality Services and they may recommend you to family and friends, so before starting your business make sure to choose a good Branding.
Things that branding required;
1 - Business Name (brand name)
2 - Brand color.
3 - Brand logo.
These things would help your potential customers recognize your products or services anytime you introduce a new items.
In conclusion, make sure to choose the perfect branding to represent your business out there.
2 - WEBSITE.
Today, almost every business have a website where they send they are potential customers to introduce them about their services and products.
Some business prefer to have only a portfolio website to introduce their services to the potential customers. Portfolio is mainly for for services businesses and they also include their customers testimonials. Though some business use both portfolio and products website.
If you sell products or services you can have an ecommerce website where you can List your products with description, price and allowed the customers to buy or order your products directly from your website.
The website would also use as the locatyof your business since whenever someone want to get in touch with you would directly come to your website and get more details about your business and can contact you.
You can easily build your email list through your website since you can add a newsletter form to collect your customers email and send them regular email anytime you have a new product.
The website can easily promote your business all over the world
if you use optimize it with a good seo. If you want to learn more about seo click here.
3 - SOCIAL MEDIA PROFILE.
As a digital Marketing business you must have a good social media profile and build your community there. Today, the best place to get your targeted audience in social media platforms. There's a lot but choose the one that can be useful for you and your business.
Note: use one platform at a time for not stressing your business.
As stated above, there's a lot but as digital Marketing, you must choose the platform according to your services or products.
Some research show that, for B2B, Linkedin is the best.
For B2B, Facebook, Instagram and Twitter are the best not living out Whatsapp, Tik Tok, Telegram and Pinterest. You may be wondering why I didn't state Youtube. But you need YouTube channel to introduce your business and tell them about your business services and why they should choose your services. You can also show review of your services and products through your Channel.
As you are using social media, make sure to build an active and targeted audience so that you sell services and products to them.
Social platforms like Facebook, Instagram and Pinterest allowed you to run paid ads to promote services and products to a specific targeted audience.
So don't start your business without having a social media profile because it can be useful your business.
